Privacy Policy

1. Who We Are

PropWealth is a property intelligence platform operated in England and Wales. We take your privacy seriously and are committed to protecting your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. What Data We Collect

Personal data you provide

• Name and email address (on account creation)
• Financial information you enter into calculators (income, savings, property figures)
• Property goals and preferences (from onboarding questionnaire)
• Chat messages sent to PropWealth AI
• Saved calculations and deal analyses

Data we collect automatically

• IP address
• Browser type and version
• Pages visited and time on page
• Device type and operating system
• Cookies and similar technologies (see Cookie Policy)

3. How We Use Your Data

• To provide the PropWealth platform and its features
• To personalise AI Advisor responses using your profile data
• To save your calculations and chat history
• To send service emails (account, security, updates)
• To improve our platform and AI models
• To process payments for subscriptions

4. Legal Basis for Processing

• Contract performance: providing the service you signed up for
• Legitimate interests: improving the platform, preventing fraud
• Consent: marketing emails, cookies
• Legal obligation: compliance with applicable law

5. Data Sharing

We share data only with:

• Supabase (database and authentication)
• Anthropic (AI processing — chat messages are processed to generate responses)
• Stripe (payment processing)
• Vercel (hosting)

All processors are under data processing agreements. We never sell your data.

6. Data Retention

• Account data: retained while your account is active plus 2 years after deletion
• Calculator data: retained for duration of your account
• Chat history: retained for duration of your account
• You can request deletion at any time

7. Your Rights (UK GDPR)

You have the right to:

• Access your personal data
• Correct inaccurate data
• Erase your data ("right to be forgotten")
• Restrict processing
• Data portability
• Object to processing
• Withdraw consent at any time

To exercise any right: email info@propwealthmetrics.com

8. Cookies

See our Cookie Policy for details.

9. Changes to This Policy

We will notify you of material changes by email. Continued use of PropWealth after changes constitutes acceptance.

10. Contact

Data Controller: PropWealth

Email: info@propwealthmetrics.com

Supervisory Authority: Information Commissioner's Office (ICO) — ico.org.uk | 0303 123 1113